What Does Immersive Mean, And Why It Is Older Than You Think
What does immersive experience really mean, and where did it come from? This essay looks at the theatrical, cultural, and experiential roots of immersive practice, exploring why immersive is a methodology shaped by decades of experimentation, not a passing trend.
Jurassic Park: A Case Study In Immersive World Building
Using Jurassic Park as a case study, this article explores what immersive experience designers can learn about world building, audience trust, systems, and failure. Beyond spectacle and technology, it reveals why coherent rules, emotional logic, and responsibility are the foundations of truly immersive experiences, and why the film remains a cautionary tale for the future of live attractions and immersive design.